Simply legacy is a budding ecommerce store that deals in clothing and accessories for dogs. Our goal was to design a classy logo to enhance their brand and we did just that! We replaced the ‘a’ in ‘legacy’ with a symbol of head of a dog with prominent ears. The bow on the dog head sends the message of what business Simply Legacy is into. The italized and gold fonts were specially chosen to emphasize the chique brand that is Simply Legacy.